About the Horse Journal
The Sonoma County Horse Journal was a quarterly print and website magazine covering North Bay equine and equestrian news and entertainment as well as the activities of the Sonoma County Horse Council (SCHC).
Throughout the years, our goal was to help our readers enjoy a successful journey with horses, and to reach the 30,000 North Bay equestrians through direct mail to individuals, organizations, 35 local horse clubs, and with distribution to local feed stores and equestrian businesses.
A Message From the Editor
The summer 2025 print issue of the Horse Journal is the last of the magazine as we have known it. As the managing editor and a complete lover of horses and journalism, I didn’t know that in my career I would have the chance to create a magazine like this. Today, I could not be prouder of this outstanding journey and what it produced. I can say this in part because of the horse community: our readers, the resources, the interviewees, the writers, and the photographers. And of course, I was quite lucky to work with Lynn Newton, Eileen O’Farrell, and Kari Ontko as we produced issue after issue that amazed me and made me grateful. As we move forward onto other journeys, I will move along the road with a cheerful smile and a bouncy stride.
~ Patti Schofler
2024 Journals
2023 Journals
2022 Journals
2021 Journals
2020 Journals
2019 Journals
2018 Journals
2017 Journals
2016 Journals
2015 Journals
2014 Journals
2013 Journals
2012 Journals
2011 Journals
2010 Journals
2009 Journals
AWARDS
2024
We are overjoyed to announce The Sonoma County Horse Journal was once again a finalist for the American Horse Publications media awards, this time with both a cover and an article. We are proudly listed along with the biggies, like AQHA Journal, Practical Horseman, and Equus.
The article "The Life of an EVAC Driver" appeared in the Summer 2023 issue. The cover is from the Fall 2023 issue, with the wonderful photo by Kelly Kenneally.
2020
Our little Sonoma County Horse Journal has been recognized by the big guys. We were recognized in two categories for the American Horse Publications media awards!
The awards are judged by journalism professors and mainstream professions! Our competition -- the country's major publications.
Congratulations to our writers Wendee Walker and Melissa Kalember!
Association Publication Horse Care Single Article (print or online) - 2nd Place!
Horses That Go Bump in the Night Can Lead to Months of Rehab by Wendee Walker
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News Reporting Related Feature Single Article (print or online) - 3rd Place!
Our Evacuation - What We Did and What We Thought by Melissa Kalember